Marc Winn writes;
‘Bored Beyond Belief’ is the phrase I painfully scrawled on most of my folders at school. It was from a scene in my favourite Steve Martin movie – LA Story. Steve Martin wrote the phrase on a window during a period of utter boredom, living in a world that, deep down, did not connect with him.
That scene really resonated with me at the time. I spent much of my childhood in a place between utter boredom and feeling ever so slightly insane. Not much of the world around me seemed to make sense at the time. I have spent much of my life feeling so, so bored – and it is only now that I am starting to realise why.
Warburtons' traditional heartland is the north of England but it has now overtaken Hovis as the biggest bakery brand in London.
The family owned baker was founded in 1876 in Bolton, where the company is still based. It only entered the London market in 2003, when it opened a bakery in Enfield.
"Since opening our first London bakery, the brand has gone from strength to strength in the south, and we are delighted to celebrate our 10th anniversary by reaching this position" said Warburtons MD Mark Simester.
We are interested to read a James Halliwell piece in The Grocer
Whole Foods Market founder John Mackey has revealed that it plans to slash the size of future stores in a bid to crack the UK.
"We are going to open smaller stores" said Mackey. " We are not leaving the UK. We are going to invest, but we can't open the big 40,000 sq ft stores that have been so successful in America. The market isn't right for it here".